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Next up in “Guide to Cruelty-Free Cosmetics” is how to get involved in getting brands to become cruelty free. This is sort of how the entire idea for doing this series came to mind for me. That being Covergirl pulling out of the Chinese market and changing their animal testing policy to not do it. And that’s going to send ripples through the industry, one way or the other depending on how it goes. So, in part, as a cruelty-free community we need to ensure it goes well so other brands get the message.
Credit: Viva Glam Magazine
So how do we do that?
The first thing to do is change the products you buy. The best way to get brands to listen is to only give money to cruelty-free brands. If brands that aren’t cruelty free start losing money, they’re going to start noticing especially when those that don’t test are striving. Private companies are driven by profit. By showing them that “cruelty-free” is essential when selling their products, they’ll start considering it. This goes from makeup, skincare, shower essentials, toothpaste, deodorant and even cleaning supplies. They are all subjected to animal testing so supporting cruelty free brands for these products is major. If you have a holy grail product that tests on animals, do some research to find a cruelty-free alternative. If you need help finding them, let me know and I’ll be happy to help you find something else.
However, the biggest way to make a change is to get countries to change their laws regarding animal testing. Like when the European Union banned it, that made a lot of brands change their way. As they had no other choice. Some of the ways to do this is to sign petitions even if they are for countries you aren’t part of as they effect the whole world. Next, if you’re in the United States call your congress members to introduce bills to make changes. If enough people encourage them to do so, they might make their way to the floor to be discussed on a larger scale. And on an international scale, there are campaigns working to end animal testing. You can help them out by participating in projects, sign the pledge, and get spread the word. Some of them include Humane Society International and Cruelty-Free International.
Feel free to share this series to help spread the word, as talking about it with our networks is another massive way to make a difference.
Alright I think that’s everything on this aspect. Next up in the series is how to conduct your own research on brands. And how to ask them the right questions so you can get the answers you’re looking for. While I do have a guide of my own, I always recommend that you do research for yourself as well.
Love ya,
Mae Polzine
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