Contrarily to what it might seem like, there’s a wide selection of cruelty-free makeup brands at Sephora, and some are even certified by the Leaping Bunny. Those that aren’t can be found on PETA, and I’ve personally verified their animal testing policies by e-mail to make sure they don’t test on animals at any point during production.

As for companies that do test on animals, the list is long: Lancome, Yves Saint Laurent, Dior, Benefit, Estee Lauder, Clinique, the Sephora brand, Bobbi Brown, Givenchy, Make Up For Ever, Marc Jacobs Fragrances (not to be confused with Marc Jacobs Beauty), and more. Those are definitely not cruelty-free and they do test on animals, in most cases in China.

The list below is constantly updated. More brands will be added as I get in touch with the companies.

Cruelty-Free Brands

  • Amika
  • Anastasia Beverly Hills
  • Ardency Inn
  • BareMinerals - Owned By Shiseido who is not cruelty-free
  • Beautyblender
  • Becca - Owned by Estee Lauder who is not cruelty-free
  • Besame
  • Bite Beauty
  • Blinc
  • Butter London
  • Buxom - Owned By Shiseido who is not cruelty-free
  • Ciate
  • Cover FX
  • Deborah Lippmann
  • DERMADoctor
  • Dr. Dennis Gross
  • Drunk Elephant
  • Drybar
  • Fenty Beauty by Rihanna
  • First Aid Beauty
  • Formula X
  • Herbivore Botanicals
  • Hourglass
  • HUDA Beauty
  • Jinsoon
  • Josie Maran
  • Juice Beauty
  • Kat Von D
  • Kate Somerville - Owned By Unilever who is not cruetly-free
  • Lavanila
  • Marc Jacobs Beauty
  • Milk Makeup
  • Murad - Owned By Unilever who is not cruetly-free
  • Natasha Denona
  • NUDE Skincare
  • Nudestix
  • Ole Henriksen
  • Omorovicza
  • Perfekt
  • Pretty Vulgar
  • REN - Owned By Unilever who is not cruetly-free
  • RMS Beauty
  • Stila
  • Sunday Riley
  • Tarte - Owned By Kose who is not cruelty-free
  • Tata Harper
  • TATCHA
  • Too Faced - Owned By Estee Lauder who is not cruelty-free
  • Urban Decay - Owned by L’Oreal who is not cruelty-free
  • Verb
  • WEN by Chaz Dean

Please leave me your thoughts, and don’t hesitate to bring up any brands I might have overlooked.